A FSBO seller is just like any other homeowner, except they have an eye on how much it costs to sell a home. These days, there’s a big disparity between what it actually costs to sell a home and what homes get sold for.
FSBO sellers know that the actual costs of selling a home include listing fees, advertisements and marketing materials, inspections, title searches, and repairs. Missing from the list is real estate commissions. Why? Because FSBO sellers understand that paying a real estate commission on the sale of a home is unnecessary. Today’s FSBO sellers have the same powerful tools available to sell their homes that were once only limited to real estate agents.
FSBO sellers know that successful home sales are a product of pricing, location and exposure. Those are the three elements that combine to sell a home. Price your home properly for its location and get the word out that the home is for sale, and guess what? You’ll sell your home, whether you hire a real estate agent or not.
Make no mistake about it. Real estate agents are worried about FSBO real estate. When homeowners realize that they no longer need to hire a real estate company to sell their homes, agencies become very worried. They start kicking out all kinds of FUD designed to scare sellers into believing they can’t sell their homes. As homeowners see other sellers listing and selling their homes, it becomes harder to accept the real estate agent’s FUD.
Ask a local real estate agent about the sales commission rate in your area. Has it dropped in the last five years? If so, it’s not because real estate agents want to do their part to contribute to the sale of your home. It’s because they understand that the traditional real estate ship is sinking. Sellers just aren’t going to pay high commissions to find a buyer, when there’s nothing magic about that process.
A seller can find a buyer without the help of an agent. FSBO sales offer a real, viable and successful alternative to paying high real estate commissions. If you’re considering a home sale, look carefully at what FSBO real estate has to offer.
Tags: fsbo, fsbo equity, FSBO Real Estate, FSBO Seller
